Our nationwide coverage of every major retail channel will provide you access to: club stores, convenience stores, department stores, drug stores, grocery stores, health specialty stores, mass merchandisers, online retailers, and skin care specialty stores.
Because we specialize in a number of industries such as Health\Wellness, Beauty, Skincare, Sports Nutrition, Functional Foods, and Beverages we have built key relationships that can help take your brand to the next level. Our team members have worked with celebrity spokespeople, athletes, and legends in the health and fitness world, to help build brands from the ground up, and expand brands whose sales have begun to stagnate or weaken.
- Speed to market/Sales velocity - NPI will quickly place you in the US market and grow your sales.What others do in months, NPI can accomplish in weeks. We are the best in the business at quickly capitalizing on an opportunity in the market. Our network of Power Brokers provide unparalleled speed to market, and because of our sales and marketing team’s experience and familiarity with the nutraceutical and cosmeceutical industry, they are able to recognize opportunities before the competition.
- Competitive Analysis - NPI team will do an assessment of potential competitors in the product category. Our team will research and analyze the competitor’s product, price, and brand as well as their weakness. NPI will be able to position your product’s attributes and strength effectively into a strong marketing strategy.
- NPI National Sales Network - Our professional sales force of representatives and is prepared to handle tasks from the simple through the most complex. It is the variety of work, the challenge to implement a plan and the resulting reward of meeting our clients’ expectations that keeps our team fresh. Always ready to step up to the plate, make the sale, meet deadlines, see a project through to completion, and apply an appropriate follow-up plan, NPI representatives stand head and shoulders above today’s typical sales team. We take great pride in the polished way in which each and every one of them handle their accounts. It is their dedication to a job well done that has moved NPI and our clients to our current position of strength in today’s challenging markets. Our representatives initiate new, and continually service existing accounts, to ensure the effective marketing and sales success of your product.
- National network of power brokers - NPI has nationwide coverage when it comes to brokers capable of getting your products into the countries most sought after accounts. Our network of partners are strategically placed throughout the USA, and are fully equipped with the knowledge and experience needed to effectively present your product to senior buyers at major retail outlets.
- Sales associate training - Product knowledge is crucial in promoting the features and benefits of specific brands to key accounts. Associates are educated about each product through regular regional sales meetings, and open communication throughout the sales cycle. Our seasoned associates are experts in attracting retail buyers’ interest and turning that interest into purchase orders and later, into consumer sales.
- Procurement of purchase orders - We will obtain purchase orders from strategically targeted accounts that will provide your brand with critical exposure and begin to establish your brands profile in the US.
- In-store Merchandising - NPI reps service accounts with in-store merchandising, store sets, promotional marketing materials, and handles orders. Our team members keep close tabs on the merchandising of your product to be sure that it is properly displayed and stocked. As your sales increase, we meet regularly with top management to help you manage growth cost-effectively.