BOCA RATON, Fla., Oct. 17, 2017 /PRNewswire/ — After a two-year sabbatical, Jeff Fernandez is returning to Nutritional Products International as its Vice President of Sales and Marketing.
Fernandez took a couple of years off to spend more time with his growing family, but his passion for distribution and sales has led him back to Nutritional Products International, where he last served in the same position in 2015.
“We’re thrilled to have Jeff back home with us,” NPI CEO Mitch Gould said. “He was a perfect fit for this position then, and he is again now. He’s helped build health and wellness brands into major industry players for more than a quarter-century, and his experience in the field and his professionalism is unmatched.”
Fernandez has more than 25 years of experience in the world of retail, working as an HPC Buyer for Amazon.com and Wal-Mart Stores Inc., two of the largest retailers in the world. Amazon.com is the largest online retailer, and Wal-Mart is the largest brick and mortar retailer in the world.
In his time with both companies and with NPI, he has helped skyrocket sales and improve bottom lines.
“I am ready to get back to work and roll up my sleeves,” Fernandez said. “I am poised and ready to assist Nutritional Products International to continue its expansion as a global market leader in the health and wellness distribution industry.”
MORE ON NPI AND ITS FOUNDER
Mitch Gould is a third-generation retail distribution and manufacturing professional. He has more than 25 years of experience in the retail industry, with expertise spanning several categories of consumer products in sports nutrition, dietary supplements, skincare, nutraceutical, cosmeceutical and beverages.
Gould, known as a global marketing guru, has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell and Wayne Gretzky to name a few.
For more information, visit www.nutricompany.com.