In a display of economic resilience, the United States economy commenced 2024 on a high note, adding 353,000 jobs in January. This significant increase, as reported by the Bureau of Labor Statistics, surpasses expectations and signals a robust period of growth and stability. Meanwhile, Nutritional Products International (NPI), under the visionary leadership of Mitch Gould, continues to set the pace in the retail distribution of health and wellness products, marking a parallel trajectory of success and innovation.

Despite the challenges posed by the Federal Reserve’s aggressive rate-hiking campaign, the US job market has demonstrated strength and endurance. With the unemployment rate holding steady at 3.7% for the 24th consecutive month, the nation celebrates one of the longest periods of economic expansion this century. This growth underscores the resilience of the US economy, particularly noteworthy in an election year.

Mitch Gould, CEO and founder of NPI has leveraged his extensive experience and innovative strategies to forge a unique path for brands looking to penetrate the American market. Through his creation, the “Evolution of Distribution,” Gould has provided a comprehensive platform for international brands, including importation, distribution, and promotion.

In partnership with NPI and InHealth Media (IHM), Gould has established a synergistic approach to distribution and marketing. This collaboration has enhanced brand visibility across the US and positioned NPI as a leader in the innovation of retail distribution.

As the US economy strides forward with momentum, so does NPI under Mitch Gould’s guidance. With a history of achievements and a future filled with potential, Gould reflects on his journey with pride and anticipation for the opportunities that lie ahead. “The journey thus far has been exhilarating, and the path forward is filled with possibilities. I am committed to driving NPI and the brands we represent towards greater heights of success,” Gould stated.

NPI remains dedicated to offering innovative distribution and marketing strategies that cater to the evolving needs of both domestic and international product manufacturers. As the economy flourishes, so does the potential for brands under NPI’s umbrella, promising a year of growth, innovation, and success.

For further details on Nutritional Products International and its services, visit Additional details on InHealth Media can be found at


NPI is a privately held company specializing in the retail distribution of nutraceuticals, dietary supplements, functional beverages, and skin-care products. NPI offers a unique, proven approach for product manufacturers worldwide seeking to launch or expand their products’ distribution in the U.S. retail market.

Gould, known as a global marketing guru, also has represented icons from the sports and entertainment worlds such as Steven Seagal, Hulk Hogan, Ronnie Coleman, Roberto Clemente Jr., Chuck Liddell, and Wayne Gretzky.


InHealth Media is a result-driven, strategy-based, creatively focused media agency that provides comprehensive media services with a global reach for sports, health and wellness, beauty, personal care and nutrition markets.